"My partner and I had a beautiful stay in this incredible location. Attentive and courteous staff, fabulous bar and food options, beautiful room. We will 100% return!"
"My partner and I had a beautiful stay in this incredible location. Attentive and courteous staff, fabulous bar and food options, beautiful room. We will 100% return!"
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
We stayed at the Soho Hotel for 2 nights and were upgraded to a Luxury Room. The room was a great size, big bathroom with separate shower, huge king size bed and the best stocked mini bar I've seen. The furnishings were luxurious and comfortable. It was the little touches that make it 5 star, a welcoming note from the manager, bottles of water left next to the bed with a note from housekeeping. Every time we called for something, such as an ironing board, it was there within a few minutes. ...
We stayed at the Soho Hotel for 2 nights and were upgraded to a Luxury Room. The room was a great size, big bathroom with separate shower, huge king size bed and the best stocked mini bar I've seen. The furnishings were luxurious and comfortable. It was the little touches that make it 5 star, a welcoming note from the manager, bottles of water left next to the bed with a note from housekeeping. Every time we called for something, such as an ironing board, it was there within a few minutes. ...
Great room and great hotel, very arty with lots of cool photos and art on the walls and art pieces. Great breakfast. Great location near Regent street Oxford Street and Carnaby street. Will def stay here again.
Great room and great hotel, very arty with lots of cool photos and art on the walls and art pieces. Great breakfast. Great location near Regent street Oxford Street and Carnaby street. Will def stay here again.
Absolutely perfect hotel and as a solo traveller I was well looked after, the staff were all so welcoming and friendly. Great location, very convenient to Victoria Station and Victoria Coach Station. Loved the ‘Plunder the Pantry’ complimentary option when I arrived late back from day tours. Would love to come back one day with my husband.
Absolutely perfect hotel and as a solo traveller I was well looked after, the staff were all so welcoming and friendly. Great location, very convenient to Victoria Station and Victoria Coach Station. Loved the ‘Plunder the Pantry’ complimentary option when I arrived late back from day tours. Would love to come back one day with my husband.
Janine
Reviewed October 20, 2025Reviewed October 20, 2025
Wow! What a find. The Haymarket was indeed a rare gem that provided some quiet and tranquility away from the craziness of the streets of London. Warm and welcoming staff, fabulous room with a HUGE bathroom. Great room service and restaurant, amazing concierge who can organise anything! This is one of The Firmdale group and a real find! I will not stay anywhere else in London again. The Haymarket is the perfect location and it is sophisticated and polished without being snobby or overboard on...
Wow! What a find. The Haymarket was indeed a rare gem that provided some quiet and tranquility away from the craziness of the streets of London. Warm and welcoming staff, fabulous room with a HUGE bathroom. Great room service and restaurant, amazing concierge who can organise anything! This is one of The Firmdale group and a real find! I will not stay anywhere else in London again. The Haymarket is the perfect location and it is sophisticated and polished without being snobby or overboard on...
KBE
Reviewed October 13, 2015Reviewed October 13, 2015
Soho offers an array of unique experiences that cater to travellers seeking a boutique hotel stay with a personal touch. Begin your adventure at the vibrant street art scene, where colorful murals and graffiti tell stories of the neighborhood's creative spirit. Afterward, indulge in a culinary delight at one of the local eateries that focus on farm-to-table ingredients, ensuring each bite is fresh and flavorful. For art enthusiasts, boutique galleries showcase contemporary works, providing an intimate look at emerging artists in a cozy atmosphere, perfect for sparking conversation. Explore the hidden gems of Soho's independent shops, where you can discover unique fashion pieces and handmade crafts that reflect the area's eclectic vibe. Finally, unwind with a visit to a local wellness studio, offering tailored yoga classes and holistic treatments that cater to your individual needs, ensuring you leave feeling rejuvenated. After a day of exploration, retreat to your boutique hotel, where attentive service and thoughtfully designed spaces enhance your stay, making you feel truly pampered and catered to.
Frequently Asked Questions
What's the best boutique-style accommodation in Soho?
Visitors speak positively about this destination's fantastic nightlife, major shopping centres and art galleries. Favorite activities and sights around Soho include Piccadilly Circus, Trafalgar Square and Big Ben. You might also want to see well-known spots like The Arena, Wembley Stadium and Leicester Square during your trip.