Haight-Ashbury Travel Guide

Tourist Guide

Haight-Ashbury
Haight-Ashbury
Haight-Ashbury
Haight-Ashbury
Haight-Ashbury

This San Francisco landmark is steeped in history and is redolent of a bygone era of peace and love.

This is San Francisco landmark is steeped in the social and political history of the post-Second World War United States. Haight Ashbury will be forever associated with one of the most iconic eras in the history of the United States, when the Summer of Love and flower power were in full bloom, and the Grateful dead were a firm favourite with many music lovers.

Haight Ashbury was instrumental in 1960s counter-culture, a haven for non-conformists and peace-loving dreamers. Among the revellers here were Janis Joplin and the Grateful Dead. But though these sixties musical icons are long gone, the spirit and reminders of the tie-dye wearing, incense-burning, make love-not-war generation remain very much at the fore of this bohemian district. Perhaps all the peace and love paid off in karmic terms, as this was one of the few areas in San Francisco that survived the 1906 earthquake that levelled around 80 per cent of the city.

Today, this place is still something of a cultural haven. You can hang out in the coffee houses, bookstores and music clubs, or check out some of the boutiques that sell home-made clothing and a variety of smoking paraphernalia. Laid back travellers will feel very much at home here. Some of the shops even display valuable antiques and relics of the Sixties era.

Having said that, the district has become significantly more gentrified than its sixties iteration, and snazzy boutiques and upmarket restaurants also compete for your attention in this varied and soulful region. One the Sixties were over, the hippies moved out, and the yuppies moved in, buying up the colourful Victorian terrace houses by the dozen. These ‘painted ladies’, as they are referred to colloquially, are dazzling with their bright colours and design making them an attractive addition to the area.

After you’ve strolled around the characterful streets, end your day at the oldest park in San Francisco, the Buena Vista Park and watch the sun steadily set over the iconic Golden Gate Bridge.


Popular places to visit

Activities


Our pick of the best Haight-Ashbury Hotel Deals

Hotel Riu Plaza Fisherman's Wharf

Hotel Riu Plaza Fisherman's Wharf

4 out of 5
2500 Mason St San Francisco CA
The price is AU$308 per night from 6 July to 7 July
AU$308
6 July - 7 July
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free breakfast, free Wi-Fi and a 24-hour fitness centre. Our guests praise the breakfast and the ...
9/10 Wonderful! (7,573 reviews)
"Good location and in walking distance to many restaurants"

Reviewed on 11 June 2026

Hotel Riu Plaza Fisherman's Wharf
Holiday Inn Golden Gateway by IHG

Holiday Inn Golden Gateway by IHG

3.5 out of 5
1500 Van Ness Ave San Francisco CA
The price is AU$249 per night from 12 July to 13 July
AU$249
12 July - 13 July
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free Wi-Fi, breakfast (surcharge) and a 24-hour fitness centre. Our guests praise the pool and the ...
9/10 Wonderful! (5,844 reviews)
"Seriously such a good place to stay"

Reviewed on 10 June 2026

Holiday Inn Golden Gateway by IHG
Hilton San Francisco Union Square

Hilton San Francisco Union Square

4 out of 5
333 O'Farrell St. San Francisco CA
The price is AU$247 per night from 3 July to 4 July
AU$247
3 July - 4 July
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy 2 bars/lounges, breakfast (surcharge) and a 24-hour health club. Our guests praise the helpful staff ...
8.6/10 Excellent! (1,361 reviews)
"Inside was fairly clean. The outside could use a power spray cleaning at least every week from the smell of urine. Luggage Staff was extremely helpful. Check-in Staff that helped me could be more friendly to encourage customers to come back. Overall stay was okay to good."

Reviewed on 8 June 2026

Hilton San Francisco Union Square
Hyatt Regency San Francisco

Hyatt Regency San Francisco

4 out of 5
5 Embarcadero Center San Francisco CA
The price is AU$434 per night from 20 June to 21 June
AU$434
20 June - 21 June
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free Wi-Fi, breakfast (surcharge) and room service. Our guests praise the helpful staff and the ...
9.2/10 Wonderful! (2,291 reviews)
"The manager was gracious and accommodating. The rooms are spacious and very comfortable bedding. Had a partial view of the bay, highly recommended. Easy to get a cab right in front of our hotel. Tons of walkable restaurants nearby."

Reviewed on 11 June 2026

Hyatt Regency San Francisco
Parc 55 San Francisco - A Hilton Hotel

Parc 55 San Francisco - A Hilton Hotel

4 out of 5
55 Cyril Magnin St San Francisco CA
The price is AU$256 per night from 3 July to 4 July
AU$256
3 July - 4 July
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy 2 restaurants, breakfast (surcharge) and a 24-hour fitness centre. Our guests praise the helpful ...
8.6/10 Excellent! (1,480 reviews)
"Dated , dirty , focused on monetization and not on guest experience. But this may be the trend in union square, all these places are old and maintained enough to keep going. I think for more luxurious , guest oriented experience , there are other areas of San Francisco , but are pricier as expected. ..."

Reviewed on 10 June 2026

Parc 55 San Francisco - A Hilton Hotel
Handlery Union Square Hotel

Handlery Union Square Hotel

3.5 out of 5
351 Geary St San Francisco CA
The price is AU$251 per night from 3 July to 4 July
AU$251
3 July - 4 July
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free Wi-Fi, a fitness centre and valet parking (surcharge). Our guests praise the pool and the helpful ...
8.8/10 Excellent! (3,205 reviews)
"Location is very desirable. Our room was in the original tower but very functional and clean. All staff was very friendly and helpful. We used the valet parking and felt the car was safe and secure during our stay. We would stay again."

Reviewed on 11 June 2026

Handlery Union Square Hotel
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Our guide on where to stay in Haight-Ashbury

Find the best Haight-Ashbury areas for the activities you enjoy most. Learn more about Haight-Ashbury
Learn more about Haight-Ashbury

Fisherman's Wharf

Travellers love Fisherman's Wharf for its popular shops, and you can see more of San Francisco by jumping on the metro at Jones St and Beach St Stop or Jefferson St & Taylor St Stop. You might spend time checking out top sights like Pier 39 and San Francisco Bay.

Union Square

Known for its charming cafes and popular shops, there's plenty to explore in Union Square. Check out top attractions like Westin St Francis Hotel Glass Elevators and Union Square, and jump on the metro at Powell St & Geary Blvd Stop or Powell St & Post St Stop to see more of the city.

Downtown San Francisco

Known for its fascinating museums, popular shops and acclaimed art galleries, there's plenty to explore in Downtown San Francisco. Top attractions like Oracle Park and Chase Center are major draws. Catch the metro at Market St & 5th St Stop or Market St & Taylor St Stop to see more of the city.

South of Market

Gourmet restaurants great entertainment and top sights from Oracle Park to Chase Center – discover South of Market, a destination also famous for its shopping.

Nob Hill

Gourmet restaurants Chinatown and top sights from SF Masonic Auditorium to Cable Car Museum – discover Nob Hill, a destination also famous for its shopping.



Haight-Ashbury Travel Guide

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