Upper Market Travel Guide
Tourist Guide
Visit Upper Market
Popular places to visit
Golden Gate Bridge
This iconic bridge, with its distinctive burnished red colour, is probably one of the world’s most instantly recognisable landmarks.
Pier 39
This waterfront attraction offers all the fun of a traditional pier with rides, street performances and entertainment courtesy of a colony of resident sea lions!
Moscone Convention Center
During your trip, find out what's happening in Moscone Convention Center, a top convention centre in San Francisco. Discover the fascinating museums and shops in this vibrant area.
Golden Gate Park
This wonderful park is a haven away from the hustle and bustle of the busy city. Come here to relax, enjoy the scenery, breathe in the air and watch the wildlife.
Oracle Park
Whether or not you’re a baseball fan, this charming ballpark with outstanding views should be on your San Francisco sightseeing list.
Alcatraz Island
Home to the world’s most notorious prison, tour this famous landmark to understand why it gained its reputation as such a cold and unforgiving place.
Activities
California Academy of Sciences Daytime Admission
Alcatraz Visit with Night Option and SF Bay Cruise
Go City: San Francisco All-Inclusive Pass with 30+ Attractions
Alcatraz Island Ticket and Hop-on Hop-Off Bus Tour
San Francisco City Lights Cruise (2-hours)
Our pick of the best Upper Market Hotel Deals
Hilton San Francisco Financial District
Best ever thank you
Reviewed on 17 Nov 2025
Holiday Inn Golden Gateway by IHG
Amazing!
Reviewed on 19 Nov 2025
Hotel Riu Plaza Fisherman's Wharf
Always stay at this Hotel when I’m in San Francisco , it’s by far the bast one in the City !!!!!! Five Stars
Reviewed on 17 Nov 2025
DoubleTree by Hilton Hotel Berkeley Marina
Staff very friendly and helpful!
Reviewed on 19 Nov 2025
Hyatt Regency San Francisco
amazing experience definitely recommending it and coming back out for New Year’s
Reviewed on 18 Nov 2025
Fairmont San Francisco
$ 112.50 per night for overnight parking was unexpected, even for San Francisco.
Reviewed on 21 Nov 2025
Other neighbourhoods around Upper Market
Noe Valley
Appreciated for its churches and architecture, you might consider exploring Noe Valley. Check out the variety of things to see and do like 22nd St Hill, and jump on the metro at Church St & Clipper St Stop or Church St & 24th St Stop to get around the city.
Mission District
You might enjoy the bars while in Mission District. San Francisco Public Library is a notable sight, and you can get around town at 16th Street Mission Station or 24th Street Mission Station to see more of the city.
Western Addition
Alamo Square and Painted Ladies are top sights in Western Addition, and you should be sure to explore the popular shops. Hop aboard the metro at Duboce Avenue & Noe Street Station or Duboce Ave & Church St Stop to see more sights in the area.
Golden Gate
If you're spending time in Golden Gate, check out sights like San Francisco Botanical Garden or Japanese Tea Garden and hop on the metro to see more of the city at Irving St & 9th Ave Stop or Irving St & 8th Ave Stop.
Excelsior
Though Excelsior may not have many top sights, you can venture to the surrounding area to see attractions like Cow Palace and San Bruno Mountain State Park.
Pacific Heights
Take time in Pacific Heights to visit attractions like Van Ness Avenue and Mrs. Doubtfire House. You might also appreciate the abundant dining options, and you can hop on the metro at California St & Van Ness Ave Stop to see more of the city.
