Upper Market Travel Guide
Tourist Guide
Visit Upper Market
Popular places to visit
Oracle Park
Whether or not you’re a baseball fan, this charming ballpark with outstanding views should be on your San Francisco sightseeing list.
Pier 39
This waterfront attraction offers all the fun of a traditional pier with rides, street performances and entertainment courtesy of a colony of resident sea lions!
Golden Gate Park
This wonderful park is a haven away from the hustle and bustle of the busy city. Come here to relax, enjoy the scenery, breathe in the air and watch the wildlife.
Golden Gate Bridge
This iconic bridge, with its distinctive burnished red colour, is probably one of the world’s most instantly recognisable landmarks.
Moscone Convention Center
During your trip, find out what's happening in Moscone Convention Center, a top convention centre in San Francisco. Discover the fascinating museums and shops in this vibrant area.
Alcatraz Island
Home to the world’s most notorious prison, tour this famous landmark to understand why it gained its reputation as such a cold and unforgiving place.
Activities
Golden Gate Bay Cruise - Sail Around Alcatraz! (1-hour)
Alcatraz Visit with Night Option and SF Bay Cruise
California Academy of Sciences Daytime Admission
California Sunset Cruise (2-hours)
Go City: San Francisco All-Inclusive Pass with 30+ Attractions
San Francisco: One day Yosemite and Giant Sequoias Tour
Our pick of the best Upper Market Hotel Deals
Holiday Inn Golden Gateway by IHG
"great option and location"
Reviewed on 2 June 2026
Hotel Riu Plaza Fisherman's Wharf
"Overall the stay came into the excellent category. A couple of issues needed addressing Initially the receptionist was rushing, a little outdated hotel but in very good condition, We will stay here again if our travel plans bring us back to SF"
Reviewed on 2 June 2026
Handlery Union Square Hotel
"It was great!"
Reviewed on 2 June 2026
Hilton San Francisco Union Square
"Great walkable location"
Reviewed on 2 June 2026
Parc 55 San Francisco - A Hilton Hotel
"Very convenient location and close to transit. Super friendly staff and a clean, comfortable room."
Reviewed on 2 June 2026
Hilton San Francisco Financial District
"We really enjoyed our stay at your lovely hotel. It was in celebration of our 30th wedding anniversary, and the receptionist did all he could to get us a great room overlooking Coit Tower. This is where I proposed, so it holds a special place in our hearts. That set the stage for the rest of the ..."
Reviewed on 2 June 2026
Other neighbourhoods around Upper Market
Noe Valley
Appreciated for its churches and architecture, you might consider exploring Noe Valley. Check out the variety of things to see and do like 22nd St Hill, and jump on the metro at Church St & Clipper St Stop or Church St & 24th St Stop to get around the city.
Mission District
You might enjoy the bars while in Mission District. SOMA Pilipinas is a notable sight, and you can get around town at 16th Street Mission Station or 24th Street Mission Station to see more of the city.
Western Addition
Alamo Square and Painted Ladies are top sights in Western Addition, and you should be sure to explore the popular shops. Hop aboard the metro at Duboce Avenue & Noe Street Station or Duboce Ave & Church St Stop to see more sights in the area.
Golden Gate
If you're spending time in Golden Gate, check out sights like San Francisco Botanical Garden or Japanese Tea Garden and hop on the metro to see more of the city at Irving St & 9th Ave Stop or Irving St & 8th Ave Stop.
Pacific Heights
Take time in Pacific Heights to visit attractions like Van Ness Avenue and Mrs. Doubtfire House. You might also appreciate the abundant dining options, and you can hop on the metro at California St & Van Ness Ave Stop to see more of the city.
South of Market
Gourmet restaurants great entertainment and top sights from Oracle Park to San Francisco Bay – discover South of Market, a destination also famous for its shopping.
