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The best area to stay in Furukawa-Cho is the traditional town centre, particularly around the Seto River and the old merchant streets.This area is the heart of Furukawa-Cho's historic district, known for its beautifully preserved Edo-period architecture. You'll find white-walled storehouses lining the Seto River, where carp swim in the waterways, and narrow streets like Ichinomachi and Ninomachi are filled with craft shops, sake breweries, and traditional inns. It's very walkable and offers a genuine glimpse into old Japan.Couples looking for a tranquil and culturally rich experience will find this area perfect. Staying here allows for leisurely strolls along the river, exploring local artisan workshops, and enjoying the relaxed pace of life. Many of the traditional inns offer exceptional service and a chance to experience Japanese hospitality firsthand.For solo travellers interested in history and local crafts, the town centre provides easy access to the Furukawa Festival Exhibition Hall and the Takumikan Craft Museum.