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Top hotels and accommodation in Florence

The Stricklin Hotel
3.5 star property
9.0 out of 10, Wonderful, (768)
"Nice hotel convenient to downtown and good restaurants near!"
United States
Ronnie
The Stricklin Hotel
Comfort Suites Florence Shoals Area
2.5 star property
8.8 out of 10, Excellent, (731)
"I would stay here again😊"
United States
Mariano
The price is AU$234
includes taxes & fees
25 Oct - 26 Oct
Comfort Suites Florence Shoals Area
Baymont by Wyndham Florence/Muscle Shoals
2.5 star property
7.4 out of 10, Good, (859)
"the bugs were awful, the floor was dirty, it was so bad we left and went to another motel for the last 2 nights. We stayed 5 nights out of the 7 we paid for. "
United States
Huey
The price is AU$119
includes taxes & fees
20 Oct - 21 Oct
Baymont by Wyndham Florence/Muscle Shoals
Renaissance Shoals Resort and Spa
3.5 star property
9.2 out of 10, Wonderful, (739)
"Great stay!"
United States
Adrian
The price is AU$441
includes taxes & fees
2 Nov - 3 Nov
Renaissance Shoals Resort and Spa
Hampton Inn & Suites Florence-Downtown
2.5 star property
9.2 out of 10, Wonderful, (688)
"Great comfortable bed. Decent breakfast "
United States
Andrew
The price is AU$274
includes taxes & fees
9 Nov - 10 Nov
Hampton Inn & Suites Florence-Downtown
Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG
2.5 star property
9.0 out of 10, Wonderful, (575)
"Everything and the staff was nice."
United States
Shawn
The price is AU$221
includes taxes & fees
26 Oct - 27 Oct
Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG
Residence Inn Florence Marriott
3.0 star property
9.2 out of 10, Wonderful, (321)
"Everything was very clean. All the staff was helpful and friendly."
United States
Connie H.
The price is AU$244
includes taxes & fees
1 Nov - 2 Nov
Residence Inn Florence Marriott
Hampton Inn Florence Midtown near University of North Alabama
2.5 star property
9.0 out of 10, Wonderful, (540)
"Good place, stay here often when we visit our daughter at UNA"
United States
Lonnie
The price is AU$244
includes taxes & fees
26 Oct - 27 Oct
Hampton Inn Florence Midtown near University of North Alabama
GunRunner Boutique Hotel
3.5 star property
9.4 out of 10, Exceptional, (184)
"Great hotel! Great area! Would definitely stay again!"
United States
Brian
The price is AU$309
includes taxes & fees
19 Nov - 20 Nov
GunRunner Boutique Hotel
Budget Inn & Suites
2.5 star property
7.6 out of 10, Good, (136)
"Have stayed here multiple times and this is my go to place to stay. The gentleman that runs it is excellent and takes good care of all his guests.. highly recommend "
United States
Travis
The price is AU$99
includes taxes & fees
23 Oct - 24 Oct
Budget Inn & Suites
Clarion Inn Sheffield Muscle Shoals
2.5 star property
7.2 out of 10, Good, (938)
"Pet friendly "
United States
Donald
The price is AU$132
includes taxes & fees
23 Oct - 24 Oct
Clarion Inn Sheffield Muscle Shoals
Best Western Plus Russellville Hotel & Suites
2.5 star property
9.0 out of 10, Wonderful, (475)
"Always a nice stay"
United States
Terry
The price is AU$198
includes taxes & fees
1 Nov - 2 Nov
Best Western Plus Russellville Hotel & Suites
Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals
2.0 star property
8.2 out of 10, Very good, (1011)
"Convenient to get to, plenty of parking, friendly, helpful staff"
United States
David
The price is AU$107
includes taxes & fees
21 Oct - 22 Oct
Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals
Best Western Plus Tuscumbia Muscle Shoals Hotel and Suites
2.5 star property
9.2 out of 10, Wonderful, (607)
"Would definitely stay again. All was clean. "
United States
Carmen
The price is AU$196
includes taxes & fees
2 Nov - 3 Nov
Best Western Plus Tuscumbia Muscle Shoals Hotel and Suites
Days Inn by Wyndham Muscle Shoals Florence
2.0 star property
8.6 out of 10, Excellent, (953)
"Clean, nice staff and a good breakfast dining!"
United States
Donald
The price is AU$116
includes taxes & fees
30 Oct - 31 Oct
Days Inn by Wyndham Muscle Shoals Florence
Lake Park Inn
2.0 star property
9.8 out of 10, Exceptional, (8)
"Very updated and clean! "
United States
Steely
The price is AU$191
includes taxes & fees
20 Oct - 21 Oct
Lake Park Inn
Hampton Inn Pickwick Dam-At Shiloh Falls
2.5 star property
9.0 out of 10, Wonderful, (405)
"Staff was nice. Room was great. Breakfast was good"
United States
Kelli
The price is AU$236
includes taxes & fees
9 Nov - 10 Nov
Hampton Inn Pickwick Dam-At Shiloh Falls
Red Roof Inn Muscle Shoals
2.5 star property
6.6 out of 10, (291)
"Staff was friendly and helpful."
United States
George
The price is AU$128
includes taxes & fees
20 Oct - 21 Oct
Red Roof Inn Muscle Shoals
Heritage PLACE HOTEL IUKA
2.5 star property
9.0 out of 10, Wonderful, (119)
"Very nice place. "
United States
Lori
Heritage PLACE HOTEL IUKA
The ColdWater Inn
3.5 star property
9.0 out of 10, Wonderful, (591)
"This is one of the best places I’ve stayed in a while. "
United States
Greg
The price is AU$129
includes taxes & fees
20 Oct - 21 Oct
The ColdWater Inn
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
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Our guide on where to stay in Florence

Find the best Florence areas for the activities you enjoy most.

East Florence

If you're spending some time in East Florence, Renaissance Tower and Wilson Lake are top sights worth seeing.

Stay near popular Florence attractions

Florence and related destinations

Birthplace of W.C. Handy, the 'Father of the Blues,' offers a vibrant music scene and fascinating museum city centre. Stroll along the Tennessee River at McFarland Park, then explore Frank Lloyd Wright's Rosenbaum House with its striking mid-century design.

Florence featuring heritage architecture and a park

Top Florence Hotel Reviews

Find out more about Florence

Top reasons to visit Florence

  • Outdoor Adventures: Florence offers a variety of recreational activities, from urban parks to scenic golf courses, perfect for nature lovers.
  • Rich History: Explore historic houses and the vibrant renaissance city atmosphere that showcases Southern charm.
  • Romantic Getaways: The picturesque landscapes provide an ideal setting for couples looking for a romantic escape.
  • Family-Friendly Experiences: Enjoy activities suitable for all ages, making it a great destination for family outings.
  • Diverse Accommodations: Florence features a range of lodging options, from business hotels to charming agritourism properties.

Find great hotels in and around Florence

Florence, Alabama, offers a diverse selection of accommodations to cater to all types of travellers. From business-friendly hotels to charming agritourism properties, you'll discover options that embrace inclusivity and even welcome pets. Whether you're seeking the best hotels or simply a comfortable place to unwind, Florence has the perfect lodging to ensure a memorable stay in this welcoming Southern city.

  • Baymont by Wyndham Florence/Muscle Shoals: Situated in the heart of Florence, Baymont by Wyndham is an ideal choice for travellers seeking a family-friendly, pet-friendly environment. This hotel caters to business guests with dedicated facilities including meeting rooms and a business centre. Families will appreciate the child-friendly amenities, such as complimentary cribs. With a welcoming atmosphere for small pets, you can enjoy your stay without leaving your furry friend behind. Guests often highlight the hotel’s convenient location and attentive service, making it a solid option for both business and leisure travellers.
  • Best Western Plus Tuscumbia Muscle Shoals Hotel and Suites: Located a mere 11.3km from Florence, the Best Western Plus Tuscumbia Muscle Shoals offers a blend of comfort and convenience, perfect for business travellers. The property features a 24-hour business centre and well-equipped meeting rooms, ensuring all your professional needs are met. Pet owners will find this hotel accommodating, permitting pets with a waived fee for service animals. Guests enjoy the warm hospitality and well-maintained facilities, making it a great base for your adventures in the area.
  • Renaissance Shoals Resort and Spa: For a luxurious getaway, the Renaissance Shoals Resort and Spa is a 3.5-star haven in Florence, ideal for those seeking a blend of business and relaxation. With multiple meeting spaces and a comprehensive business centre, it caters to professional guests. The resort also boasts a full-service spa with a range of treatments, a poolside bar, and hydrotherapy options, ensuring a rejuvenating experience. Pet-friendly policies allow you to enjoy your stay with your furry companion, subject to certain restrictions. Guests rave about the resort’s tranquil environment and exceptional amenities.

Where to stay near Florence

Florence, Alabama, is a charming destination perfect for outdoor enthusiasts and romantic getaways. With its rich history and Southern charm, visitors can explore the vibrant renaissance city atmosphere and enjoy the friendliness of the locals. Nearby areas offer timeless elegance and family-friendly experiences, making it an ideal spot for travellers seeking a blend of relaxation and adventure in the heart of Northwest Alabama.

  • Muscle Shoals: Located a mere 6.4km from Florence, Muscle Shoals is known for its stunning natural landscapes and outdoor activities. This charming city is a haven for those seeking a romantic getaway or a scenic retreat. Visitors can enjoy a variety of recreational areas, including golf courses and beautiful lakes. The nearby national state park offers a perfect opportunity for hiking and exploring the great outdoors. With peak visitor numbers in April and June to July, Muscle Shoals is ideal for those looking to experience its vibrant atmosphere during the warmer months.
  • Tuscumbia: Just 8.0km from Florence, Tuscumbia is a delightful city that offers visitors a blend of educational experiences and outdoor fun. With its picturesque parks and proximity to large lakes, it’s a great spot for those keen on scenery and romance. Popular activities include recreational areas and golf, making it suitable for both relaxation and active pursuits. The city sees its highest visitor numbers from March to April and June, providing a lively environment for tourists looking to enjoy nature and culture.
  • Sheffield: Situated only 4.8km from Florence, Sheffield is a city that captivates visitors with its beautiful outdoor spaces and recreational opportunities. The city is known for its lakes, beaches, and national state park, making it a popular destination for nature lovers and those seeking a romantic escape. With peak travel seasons in June to July and September, Sheffield is perfect for enjoying warm summer days filled with outdoor activities, including golfing and exploring local attractions.

Things to do in and around Florence

Florence, Alabama, offers a perfect blend of outdoor adventures and romantic scenery, making it ideal for a getaway. You can enjoy recreational areas and golf courses while also exploring educational attractions. For special occasions like wedding receptions, the city provides beautiful venues. Embrace the charm of Florence with its outdoor activities, ensuring a memorable experience amidst stunning landscapes.

Shopping

If you're up for a drive, visit Regency Square Mall, a vibrant shopping destination in Florence offering a mix of boutiques and entertainment options. You’ll find a variety of gifts and souvenirs, perfect for remembering your trip.

Recreation

Blackberry Trail Golf Course offers a scenic golfing experience amid lush greenery, perfect for outdoor enthusiasts. Just 12.9km away, Shoals Golf Club provides another great option for a round of golf. For a more relaxed vibe, visit Loretto Sports Complex, located 35.4km away, ideal for wellness and relaxation activities.

Adventure

Explore the Nature Trails Trailhead, located 3.2km from Florence, where you’ll encounter scenic views and the thrill of outdoor adventures. For a more competitive edge, visit Cox Creek Tennis Center in Florence, offering a vibrant atmosphere perfect for tennis enthusiasts looking for excitement.

Nightlife

Experience the vibrant atmosphere at Shoals Community Theater, where you can enjoy captivating performances that blend entertainment and culture. Perfect for a romantic night out or a family-friendly evening, this venue showcases the local talent and adds a unique flair to Florence's nightlife scene.

Booking tips and Expedia advantages for Florence

Florence, Alabama, offers several ways to save on your trip. Enjoy free attractions like the University of North Alabama and Deibert Park. For transport, consider walking or cycling to keep costs down. The best times to visit for cheaper rates are January to February and November, with Mondays being the least expensive days to stay. Use Expedia to find hotel deals, compare rates, and explore package offers that include flights and activities. Look for options that provide free cancellation and rewards to maximise your savings while enjoying your stay.

  • The most and least expensive months on average to stay in a hotel: The cheapest months to stay in Florence are January to February and November, where the prices are slightly lower. This is in comparison to June to August, where prices are slightly higher.
  • The most and least expensive days on average to stay in a hotel: The least expensive day to stay in Florence is Monday. The most expensive day to stay in Florence is Saturday.
  • Find cheap hotels on Expedia: Utilise Expedia’s search tool to refine your options based on your budget, desired location, and preferred hotel type. To discover the best prices and offers, simply sort the price filter from lowest to highest.
  • Consider bundling your trip: You can save some dollars by combining your hotel stay in Florence with your flights and activities through an Expedia package deal.

Find the best attractions in Florence

Florence, Alabama, offers a delightful mix of outdoor adventures, scenic views, and romantic getaways. Visitors can explore urban parks, modern universities, and historic houses that provide a perfect backdrop for family outings and city experiences. Whether you're keen to soak up the local atmosphere or engage in leisurely activities, Florence has something for everyone. Don't miss the chance to visit Florence and discover what makes this charming destination special.

  • University of North Alabama: Experience the vibrant atmosphere of this modern university, which blends academic excellence with city vibes. Wander through its picturesque campus and enjoy various events that showcase student talent and community engagement.
  • Renaissance Tower: Standing tall in Florence, Renaissance Tower is an architectural marvel that offers stunning views of the city. Its modern design and dynamic presence make it a great spot for photography and enjoying the urban landscape.
  • Kennedy-Douglass Center for the Arts: Immerse yourself in culture at this arts centre, which features local artworks and hosts various exhibitions and events. It’s a brilliant place to appreciate the creativity and artistic spirit of the Florence community.

Best time to go to Florence

The best time to visit Florence is dependant on what kind of holiday you are seeking. July is its hottest month on average. At this time, visitor numbers are average and weather is mostly sunny with light rain. January is its coolest month on average. At this time, visitor numbers are slightly low and weather is mostly sunny with light rain.

calendarCalendar MonthtemperatureTemperaturerainPrecipitationmostlyCloudinessoccupationOccupancypricePricing
January40.1°F (4.5°C)Light RainMostly SunnySlightly LowSlightly Low
February44.4°F (6.9°C)Light RainMostly CloudySlightly LowSlightly Low
March52.3°F (11.3°C)Light RainMostly SunnyAverageAverage
April59.9°F (15.5°C)Light RainMostly SunnyAverageAverage
May68.7°F (20.4°C)Light RainMostly SunnySlightly HighAverage
June76.6°F (24.8°C)Light RainMostly SunnySlightly HighSlightly High
July79.0°F (26.1°C)Light RainMostly SunnyAverageSlightly High
August78.1°F (25.6°C)Light RainMostly SunnyAverageSlightly High
September72.9°F (22.7°C)Light RainMostly SunnyAverageAverage
October62.1°F (16.7°C)Light RainMostly SunnySlightly HighAverage
November50.5°F (10.3°C)Light RainMostly SunnyAverageSlightly Low
December45.0°F (7.2°C)Light RainMostly SunnySlightly LowAverage

The nearest major airports for your trip to Florence

Visiting Florence, Alabama is convenient with nearby airports like Huntsville International (HSV), located 83.7km away, and Northwest Alabama Regional (MSL), just 8.0km from the city. Comfortable accommodation options near HSV include the Huntsville Marriott at the Space & Rocket Center, 12.9km away, and the Four Points by Sheraton Huntsville Airport, which is right at the airport. Meanwhile, MSL offers hotels like the Renaissance Shoals Resort and Spa, 6.4km away, and Best Western Plus Tuscumbia Muscle Shoals, 4.8km from the airport. For those flying into Corinth, MS (CRX), 54.8km from Florence, consider staying at The General's Quarters Boutique Hotel, 8.0km away.

Frequently asked questions

Where is the best place to stay in Florence?
Hampton Inn & Suites Florence-Downtown is a favourite with Expedia customers. This hotel offers free breakfast and an indoor pool. Other top choices based on reviews include Renaissance Shoals Resort and Spa and Comfort Suites Florence Shoals Area. See all available top hotels, or vacation rentals in Florence.
What are some of the best holiday rentals that Florence has to offer?
Beaver Den Rustic lake house right on shoals Creek and Wilson lake: This highly rated holiday home rental in Florence is located on a lake, and has a fireplace, a patio and a BBQ to put you at ease in your new surroundings. It has 3 bedrooms, as well as a kitchen with a dishwasher, a fridge and a stovetop, so that you can cook with friends or family. You and your friends and family can relax into your holiday with amenities such as a selection of games. Other favourite homes for rent in Florence are Rare Find Downtown Florence 2 Br and Chalet Lake Home with Views, Outdoor Decks and Large Swim Dock-- Sleeps 8. See all vacation rentals in Florence.
If I need to cancel my hotel reservation in Florence, will I receive a refund?
Yes! You'll find that most hotel room reservations are refundable if you cancel prior to the hotel's cancellation deadline, which often is within 24-48 hours of the scheduled arrival. If you booked a non-refundable reservation, you might be able to still cancel and receive a refund within 24 hours of booking. Filter your search by fully refundable to find flexible hotel deals in Florence.
What's the best family accommodation in Florence?
Baymont by Wyndham Florence/Muscle Shoals is a hotel with free parking and free breakfast, and it's a top choice on Expedia for families. Other options to stay with the children include Comfort Suites Florence Shoals Area and Quality Inn Florence Muscle Shoals. Also, children of all ages will enjoy a visit to Children's Museum of the Shoals. Find more child-friendly accommodations in Florence.
What is the favourite LGBTQ-friendly accommodation in Florence?
Renaissance Shoals Resort and Spa is a top LGBTQ-friendly resort that features a full-service spa and 2 restaurants. Comfort Suites Florence Shoals Area and Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG are other good choices for your stay. See all available hotels listed as LGBTQ-friendly in Florence.
What's the best dog-friendly accommodation option in Florence?
Renaissance Shoals Resort and Spa is a top resort for people travelling with their pets, and offers 2 restaurants and 2 hot tubs - for its human guests. Two other good options to stay with your pet include Baymont by Wyndham Florence/Muscle Shoals and Hampton Inn & Suites Florence-Downtown. See more pet-friendly hotel accommodations in Florence.
What are some hotels with pools in Florence?
Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG is a top hotel with an indoor pool, free buffet breakfast and free WiFi. View all hotels with pools in Florence.
What is the best spa hotel in Florence?
Renaissance Shoals Resort and Spa is a top spa hotel featuring a fitness centre, a hair salon and an indoor pool. Enjoy a facial, body scrub or hydrotherapy at the on-site spa. See all spa hotels in Florence.
What's it like to stay in Florence?
Families will find child-friendly activities in Florence, and visitors give high marks for the top-notch restaurants. This city also attracts tourists with its live music, riverfront and shopping. In Florence, there are 90 hotels and other accommodation options to choose from. Find out more about Florence.
What is there to see in Florence?
Cultural venues include Shoals Community Theater, Pope's Tavern Museum and W.C. Handy Home. Landmarks like Kennedy-Douglass Center for the Arts, Renaissance Tower and Larimore Home might be worth a visit. Natural beauty is on display at Wilson Lake, Pickwick Lake and Tennessee River. Take a look at what more there is to see and do in Expedia's Florence guide.
What's the seasonal weather in Florence?
The hottest months are usually July and August, with an average temperature of 25°C, while the coldest months are January and February, with an average of 7°C. Average annual precipitation for Florence is 1584 mm.

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