Jongno-gu Travel Guide
Tourist Guide
Visit Jongno-gu
Popular places to visit
Gyeongbokgung Palace
This royal palace has been destroyed on more than one occasion, but today it stands as one of Seoul’s finest examples of classic Korean architecture.
Bukchon Hanok Village
You can find out about the history of Seoul with a visit to Bukchon Hanok Village. Visit the shops and top-notch restaurants in this family-friendly area.
Gwanghwamun
Sense the magnetism of this place with its dynamic feeling of being at the heart of the country. This important area is historic as well as contemporary.
Dongdaemun Market Mall
You can find the perfect gifts to bring home at Dongdaemun Market Mall during your visit to Seoul. Visit the shops and top-notch restaurants in this culturally rich area.
Gwangjang Market
Make sure you come hungry to this buzzing market, which is famed for its great street food and is one of the oldest markets in Seoul.
Insa-dong
You can browse for the perfect souvenirs at Insa-dong during your stay in Seoul. While in this culturally rich area, you can savour the top-notch restaurants.
Activities
Best Seoul City Tour (Gyeongbokgung Palace,Insadong,Namsan Tower)
Full Day DMZ Tour with Red Susp.Bridge & North Korea Museum
Small-Group Royal Palace and Seoul City Tour (hotel pick-up)
Signature DMZ Tour: Exclusive NK Defector Talk +Suspension Bridge
Seoul: Nami Island and Garden of Morning Calm opt Railbike
Korean Palace and Temple Tour in Seoul: Gyeongbokgung Palace and Jogyesa Temple
Our pick of the best Jongno-gu Hotel Deals
Shilla Stay Gwanghwamun Myungdong
A guest close to my room was smoking in their room and staff wasn’t able to find the culprit.
Reviewed on 8 Mar 2026
Four Seasons Hotel Seoul
Best hotel in the city. A little far from all the restaurants on gangnam side but it’s in historic part of the city
Reviewed on 9 Mar 2026
NINE TREE BY PARNAS SEOUL INSADONG
Stayed 4 nights in February. Loved it. Great location. Walking distance to cultural sites. There is a mall next to it with restaurants and grocery. Very convenient. It is quiet at nights. If you are in Seoul for night life or shopping, stay at Myeongdong。
Reviewed on 14 Mar 2026
N285 Hotel Insadong
Great location to stay in for tourists. Affordable and newly renovated hotel room.
Reviewed on 13 Mar 2026
Orakai Insadong Suites
Great value ! Look forward to visiting again soon
Reviewed on 13 Mar 2026
The Prima Hotel Jongno
The room is very nice, clean and tidy. We were a little short on towels. Probably the only complaint is to get to one side of the bed was a very narrow area where you hit your shin every single time. 2 of us stayed in that room and we both have big bruises on our shins.
Reviewed on 24 Feb 2026
Other neighbourhoods around Jongno-gu
Insa-dong
Insa-dong is known for its ample dining options, and you can make a stop by Insa-dong and Cheonggyecheon while in the area.
Jongno-1.2.3.4 ga-dong
While you're in Jongno-1.2.3.4 ga-dong, take in top sights like Insa-dong or Gwangjang Market, and hop on the metro to see more of the city at Anguk Station or Jongno 3-ga Station.
Sogong-dong
Sogong-dong is popular for its popular shops. Explore top sights like Seoul Museum of Art and Sungnyemun Gate, and you can get around town on the metro at City Hall Station.
Myeong-dong
Enjoy the popular shops in Myeong-dong. Myeongdong Street is a worthwhile stop, and you can jump on the metro at Myeong-dong Station or Euljiro 1-ga Station to see more of Seoul.
Euljiro-dong
While you're in Euljiro-dong, take in top sights like Chungmu-ro or Cheonggyecheon, and hop on the metro to see more of the city at Euljiro 4-ga Station or Euljilo 3-ga Station.
Hoehyeon-dong
While you're in Hoehyeon-dong, take in top sights like Namdaemun Market and jump on the metro at Hoehyeon Station to see more of the city.
