Jongno-gu Travel Guide

Tourist Guide

A busy street with various shops, signs, and a motorcycle parked on the side.
A river with a walkway on one side, surrounded by buildings and greenery.
A traditional Korean palace with stone lanterns and a stone staircase leading to the entrance.
A traditional Korean palace with a large, ornate gate and a mountain in the background.
A statue of a seated figure with a pedestal inscribed with text.

Stay near popular Jongno-gu attractions

A traditional Korean gate with intricate designs and multiple levels, set against a backdrop of lush green mountains.

Gyeongbokgung Palace

9.0/10 (7,299 reviews)
This royal palace has been destroyed on more than one occasion, but today it stands as one of Seoul’s finest examples of classic Korean architecture.
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Activities

DMZ sign in seoul

DMZ Tour including Hotel Pick up

AU$56
per adult
88% of travellers recommend
DMZ Tour including Hotel Pick up
Seoul: Suwon Hwaseong Fortress, Starfield Library & Temple

Seoul: Suwon Full-Day Trip to UNESCO Fortress & Trendy Spots

AU$78
per adult
Seoul: Suwon Full-Day Trip to UNESCO Fortress & Trendy Spots
Hyangwonjeon Pavilion at Gyeongbok Palace on our Best Seoul City Tour

Best Seoul City Tour (Gyeongbokgung Palace,Insadong,Namsan Tower)

AU$44
per adult
100% of travellers recommend
Best Seoul City Tour (Gyeongbokgung Palace,Insadong,Namsan Tower)
Picture 2 for Activity Seoul: Nami Island and Garden of Morning Calm opt Railbike

Seoul: Nami Island and Garden of Morning Calm opt Railbike

AU$78
per adult
96% of travellers recommend
Seoul: Nami Island and Garden of Morning Calm opt Railbike
Seoul: Gyeongbok Palace with Gigibebe Hanbok Rental

Seoul: Gyeongbok Palace with Gigibebe Hanbok Rental

AU$13
per adult
86% of travellers recommend
Seoul: Gyeongbok Palace with Gigibebe Hanbok Rental
Seoul: Mt.Seorak & Naksan Temple Day Trip from Seoul

Seoul: Mt.Seorak & Naksan Temple Day Trip from Seoul

AU$80
per adult
Seoul: Mt.Seorak & Naksan Temple Day Trip from Seoul
See all activities in Seoul

Our pick of the best Jongno-gu Hotel Deals

Shilla Stay Gwanghwamun Myungdong

Shilla Stay Gwanghwamun Myungdong

4 out of 5
71, Sambong-ro, Jongno-gu Seoul
The price is AU$208 per night from 19 Aug to 20 Aug
AU$208
19 Aug - 20 Aug
includes taxes & fees
Stay at this business-friendly hotel in Seoul. Enjoy breakfast (surcharge), a health club and parking (surcharge). Our guests praise the helpful staff and the ...
Shilla Stay Gwanghwamun Myungdong
NINE TREE BY PARNAS SEOUL INSADONG

NINE TREE BY PARNAS SEOUL INSADONG

4 out of 5
49, Insadong-gil, Jongno-gu Seoul Seoul
The price is AU$215 per night from 19 Aug to 20 Aug
AU$215
19 Aug - 20 Aug
includes taxes & fees
Stay at this business-friendly hotel in Seoul. Enjoy free Wi-Fi, breakfast (surcharge) and a fitness centre. Our guests praise the helpful staff and the clean ...
9.2/10 Wonderful! (2,063 reviews)
"Good location. Staff was not too helpful due to language barriers. Very little amenities"

Reviewed on 20 July 2026

NINE TREE BY PARNAS SEOUL INSADONG
ibis Ambassador Seoul Insadong (Newly renovated in 2025)

ibis Ambassador Seoul Insadong (Newly renovated in 2025)

4 out of 5
31, Samil-daero 30-gil, Jongno-gu Seoul
The price is AU$162 per night from 20 Aug to 21 Aug
AU$162
20 Aug - 21 Aug
includes taxes & fees
Stay at this hotel in Seoul. Enjoy free Wi-Fi, breakfast (surcharge) and a 24-hour fitness centre. Our guests praise the helpful staff in their reviews. Popular ...
8.8/10 Excellent! (397 reviews)
"The location is very convenient, in the heart of Insadong. Food alleys just across the street with many yummy options. There is Paris Baguette bakery next door, 7 Eleven, GS25 convenience stores as well. It also close to some main attractions such as the 2 famous palaces. The room is very clean and ..."

Reviewed on 21 July 2026

ibis Ambassador Seoul Insadong (Newly renovated in 2025)
Four Seasons Hotel Seoul

Four Seasons Hotel Seoul

5 out of 5
97, Saemunan-ro, Jongno-gu Seoul
The price is AU$936 per night from 14 Aug to 15 Aug
AU$936
14 Aug - 15 Aug
includes taxes & fees
Stay at this luxury hotel in Seoul. Enjoy free Wi-Fi, free parking and a full-service spa. Our guests praise the helpful staff and the property condition in ...
9.6/10 Exceptional! (1,000 reviews)
"This was ABSOLUTELY the best hotel we have ever stayed in...EVER! All other hotels take note. #flawless"

Reviewed on 20 July 2026

Four Seasons Hotel Seoul
The Prima Hotel Jongno

The Prima Hotel Jongno

4 out of 5
46 Ujeongguk-ro Seoul
The price is AU$174 per night from 17 Aug to 18 Aug
AU$174
17 Aug - 18 Aug
includes taxes & fees
Stay at this business-friendly hotel in Seoul. Enjoy free Wi-Fi, breakfast (surcharge) and a fitness centre. Our guests praise the helpful staff in their reviews. ...
9.4/10 Exceptional! (987 reviews)
"Très bon petit déjeuner, pour des longs séjours la laverie est très pratique. Il manque de l’espace de rangement."

Reviewed on 21 July 2026

The Prima Hotel Jongno
AMID HOTEL SEOUL

AMID HOTEL SEOUL

4 out of 5
38, Insadong 5-gil, Jongno-gu Seoul Seoul
The price is AU$199 per night from 17 Aug to 18 Aug
AU$199
17 Aug - 18 Aug
includes taxes & fees
Stay at this business-friendly hotel in Seoul. Enjoy free Wi-Fi, 3 restaurants and breakfast (surcharge). Our guests praise the helpful staff and the clean rooms ...
9.2/10 Wonderful! (1,156 reviews)
"Great location in Insadong; good breakfast options. Nice restaurant on site (Sapporo). Close to two metro lines. Rooms are decent size - not big, but not tiny. Good value for money. Convenient market next door."

Reviewed on 21 July 2026

AMID HOTEL SEOUL
See all 2,746 properties in Jongno-gu
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Our guide on where to stay in Jongno-gu

Find the best Jongno-gu areas for the activities you enjoy most.
A busy urban street at night with illuminated signs and storefronts.

Myeong-dong

Enjoy the popular shops in Myeong-dong. Myeongdong Street is a worthwhile stop, and you can jump on the metro at Myeong-dong Station or Euljiro 1-ga Station to see more of Seoul.

A cityscape with modern skyscrapers, including a distinctive curved building and a tall glass structure.

Gangnam-gu

Gangnam-gu is highly notable for its popular shops, and you might want to visit top sights like COEX Convention and Exhibition Center and Starfield COEX Mall. See more of Seoul by jumping on the metro at Cheongdam Station or Gangnam-gu Office Station.

A street with various shops, including a waffle shop and a coffee shop.

Hongdae

You might take some time to check out the abundant dining options in Hongdae. Spend some time visiting top spots like Gyeongui Line Forest Park, and catch the metro at Hongik University Station or Mangwon Station to see more of the area.

A modern architectural structure with a curved design and a tall building in the background.

Dongdaemun-gu

You might enjoy the shopping while in Dongdaemun-gu. Gyeongdong Market is a notable sight, and you can get around town at Yongdu Station or Jegi-dong Station to see more of the city.

A modern building with a large sign, steps leading up to it, and people walking around.

Yongsan-gu

Travellers choose Yongsan-gu for its ample dining options. Hop aboard the metro at Hyochang Park Station or Namyeong Station and check out top sights like Yongsan Electronics Market.

Jongno-gu Travel Guide

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