West End Travel Guide

Tourist Guide

West End
West End
West End
West End
West End

This bustling, cosmopolitan area of London is one of Europe’s busiest retail areas. Discover Britain’s eclectic shopping scene or catch a popular musical.

Once reserved for London’s privileged few, this hub of commerce and retail activity is bursting with life, attracting thousands of visitors every year.

A universal name for the shopping areas surrounding Oxford, Regent and Bond Street, the West End refers to the entertainment districts of Leicester Square, Covent Garden, and Westminster. All connected by various Underground lines, the West End includes the major attractions of Trafalgar Square, Piccadilly Circus, Soho, Carnaby Street and Hyde Park.

Dive headfirst into shopping heaven at Oxford Circus and explore the many designer boutiques and franchise outlets that make this street famous worldwide. Discover the best of British high street department stores such as Selfridges & Co. and Marks & Spencer. Oxford Street is perfect for seasoned shoppers, families and anyone looking for a slice of authentic British culture.

For a more tranquil shopping experience, head down to Market Place, St. Christopher’s Place or Newburgh Quarter and stroll through the district’s bohemian malls and quirky shops.

With over 30 museums and galleries, there is plenty of rainy day entertainment on offer if the weather isn’t so good. Visit the National Portrait Gallery or one of the many other fabulous galleries in the area./p>

As night falls in the West End, this bustling area transforms into a lively hub of entertainment. No trip to the West End would be complete without first sampling the area’s thriving theatre culture. With over 50 live venues, the theatres’ diverse programmes range from comedies and musicals to Shakespearean classics. Visitors can join the History of Theatreland Walking Tour, a great way to experience some behind the scenes drama. Afterwards, spend some time relaxing in one of the many bars or sit down to a meal in one of the nearby restaurants.

Located to the west of Charing Cross, there are numerous underground stops in the area along with many bus stops.


Stay near popular West End attractions


Our pick of the best West End Hotel Deals

Zedwell Piccadilly Circus

Zedwell Piccadilly Circus

3 out of 5
Great Windmill Street London England
The price is AU$190 per night from 21 June to 22 June
AU$190
21 June - 22 June
includes taxes & fees
Stay at this hotel in London. Enjoy free Wi-Fi, a 24-hour front desk and premium bedding. Our guests praise the helpful staff and the clean rooms in their reviews. ...
7.6/10 Good! (5,877 reviews)
"Awesome, clean hotel with everything I need. Comfy bed, lovely shower. Rooms don’t have windows but that is perfect. Would happily stay again"

Reviewed on 12 June 2026

Zedwell Piccadilly Circus
 STG Hotel London Oxford Street

STG Hotel London Oxford Street

3 out of 5
Bedford Avenue London England
The price is AU$170 per night from 21 June to 22 June
AU$170
21 June - 22 June
includes taxes & fees
Stay at this hotel in London. Enjoy free Wi-Fi, 2 restaurants and breakfast (surcharge). Our guests praise the breakfast and the helpful staff in their reviews. ...
7.6/10 Good! (3,883 reviews)
"Stayed at this hotel whenever in London.New owners now call it STG. First dont go before 2.15 on the dot they will not be flexible as previously. Only one pillow and the flimsiest duvet. The matress was dated 2011 and left me with a bad back. They send you a txt after check in any requests for me ..."

Reviewed on 13 June 2026

STG Hotel London Oxford Street
The Langham, London

The Langham, London

5 out of 5
1C Portland Place London England
The price is AU$1,237 per night from 14 June to 15 June
AU$1,237
14 June - 15 June
includes taxes & fees
Stay at this luxury hotel in London. Enjoy free Wi-Fi, a full-service spa and 2 bars/lounges. Our guests praise the helpful staff in their reviews. Popular attractions ...
9.6/10 Exceptional! (1,017 reviews)
"I will always stay at the Langham while in London. The service was impeccable."

Reviewed on 6 June 2026

The Langham, London
The Cumberland, London

The Cumberland, London

4.5 out of 5
The Cumberland, Great Cumberland Place London England
Fully refundableReserve now, pay when you stay
The price is AU$396 per night from 20 June to 21 June
AU$396
20 June - 21 June
includes taxes & fees
Stay at this luxury hotel in London. Enjoy free Wi-Fi, 2 restaurants and breakfast (surcharge). Our guests praise the breakfast and the helpful staff in their ...
8.8/10 Excellent! (1,928 reviews)
"I would stay again. Close to Hyde Park."

Reviewed on 13 June 2026

The Cumberland, London
Nobu London Portman Square

Nobu London Portman Square

5 out of 5
22 Portman Square London England
The price is AU$693 per night from 21 June to 22 June
AU$693
21 June - 22 June
includes taxes & fees
Stay at this luxury hotel in London. Enjoy free Wi-Fi, a full-service spa and 2 restaurants. Our guests praise the helpful staff in their reviews. Popular attractions ...
9/10 Wonderful! (524 reviews)
"The service from entering the building to the room was amazing! Celebrated my boyfriend’s birthday and they decorated the room just the way I wanted. Will definitely come again!!"

Reviewed on 11 June 2026

Nobu London Portman Square
The Marble Arch Hotel, by Thistle

The Marble Arch Hotel, by Thistle

4 out of 5
Bryanston Street London England
The price is AU$371 per night from 21 June to 22 June
AU$371
21 June - 22 June
includes taxes & fees
Stay at this business-friendly hotel in London. Enjoy free Wi-Fi, breakfast (surcharge) and room service. Our guests praise the breakfast and the helpful staff ...
8.4/10 Very Good! (2,117 reviews)
"Poor check in experience. Loud banging doors will mean you don't get a lie in. Lovely staff at breakfast."

Reviewed on 12 June 2026

The Marble Arch Hotel, by Thistle
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Our guide on where to stay in West End

Find the best West End areas for the activities you enjoy most.

London City Centre

Known for its fascinating museums, stunning river views and acclaimed art galleries, there's plenty to explore in London City Centre. Top attractions like Trafalgar Square and Piccadilly Circus are major draws. Catch the metro at Charing Cross Underground Station or Leicester Square Underground Station to see more of the city.

Covent Garden

The lively bars and colourful gardens are just a few top-rate features of the neighbourhood. Make a stop by Covent Garden Market or London Transport Museum while you're visiting, and jump aboard the metro at Covent Garden Underground Station to get around town.

City of Westminster

Big Ben and Trafalgar Square are a few top attractions in City of Westminster. Hop around the city on the metro at St. James's Park Underground Station or Victoria Underground Station and check out the area's fascinating museums, popular shops and acclaimed art galleries.

The City of London

The City of London is highly notable for its stunning cathedral, and you might want to visit top sights like St. Paul's Cathedral and Liverpool Street. See more of London by jumping on the metro at Bank Underground Station or St. Paul's Underground Station.

Soho

Soho is beloved for its fantastic nightlife. Take some time to explore sights in the area like Oxford Street and Soho Theatre.



West End Travel Guide

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