Upolu Travel Guide

Tourist Guide

A beach with palm trees, a thatched-roof hut, and clear blue sky.
A coastal landscape with lush green hills, a clear blue sea, and small buildings near the shore.
A tropical beach with palm trees and a clear blue sky.
A natural pool surrounded by dense green foliage.
Children in pink uniforms seated on the floor in a classroom setting.

Visit Samoa’s most important island to discover pristine beaches, lush rainforest and a relaxed pace of life in its small capital city.

Upolu will most likely be your first port of call when you visit the pristine archipelago of Samoa. The island contains the country’s major international airport and its capital, Apia. Shop for traditional goods and sample delicious local food or slip off your sandals and walk across the white sands of one of Upolu’s picture-perfect beaches. Enjoy diving, surfing or fishing and then lie back in the warm, clear waters of an ocean lagoon to relax. Hike through dense rainforest, stopping along the way to admire a waterfall or to swim in a freshwater pool.

Upolu is Samoa’s second-largest island, but is the most populated of the 10 islands and islets. In the capital Apia, visit the food market for tasty local treats and the flea market for traditional souvenirs. In this still quite traditional city you’ll find the majority of the island’s restaurants, banks, shops and other visitor facilities.

Hire a car or a taxi and take the winding coast road that leads from Apia to the many stunning beaches that the island offers. Lalomanu, one of the busier stretches of shoreline, has white sands and warm water that is safe for swimming. Go for a swim or relax with a book or picnic lunch under the palm trees. Watersports enthusiasts can surf, snorkel and scuba dive around the outer reefs by arranging a boat excursion from Apia. Many beaches also have coral closer to shore at high tide These beaches include the Palolo Deep Marine Reserve just outside Apia.

Head inland and explore the hiking trails in places like Lake Lanoto’o National Park, which has a rare swamp forest as its ecosystem. Nearby, O Le Pupu-Pue National Park is where you’ll find Upolu’s highest mountain, the 1,100-metre (3,600-foot) Mount Fito. Many of the tracks pass waterfalls and one of the most spectacular ones is Papapapaitai Falls.

Upolu is served by regular international flights, and has ferry and air services to all of Samoa’s other islands.

Sheraton Samoa Aggie Grey's Hotel & Bungalows

Sheraton Samoa Aggie Grey's Hotel & Bungalows

5 out of 5
Main Beach Road Apia
The price is AU$267 per night from 26 July to 27 July
AU$267
26 July - 27 July
includes taxes & fees
Stay at this luxury hotel in Apia. Enjoy free breakfast, free Wi-Fi and free parking. Popular attractions Falemataaga – The Museum of Samoa and China Aid Arts ...
Sheraton Samoa Aggie Grey's Hotel & Bungalows
Samoa Beach Resort

Samoa Beach Resort

5 out of 5
Entrance Road Mulifanua
The price is AU$318 per night from 25 July to 26 July
AU$318
25 July - 26 July
includes taxes & fees
Stay at this luxury resort in Mulifanua. Enjoy free breakfast, free Wi-Fi and free parking. Our guests praise the helpful staff in their reviews. Popular attractions ...
8.4/10 Very good! (822 reviews)
"Room was great. Loved being on the water."

Reviewed on 16 July 2026

Samoa Beach Resort
Taumeasina Island Resort

Taumeasina Island Resort

4.5 out of 5
Beach Road Apia
The price is AU$387 per night from 27 July to 28 July
AU$387
27 July - 28 July
includes taxes & fees
Stay at this luxury hotel in Apia. Enjoy free Wi-Fi, free parking and 2 outdoor pools. Our guests praise the pool and the helpful staff in their reviews. Popular ...
Taumeasina Island Resort
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Ifiele'ele Plantation

Ifiele'ele Plantation

3.5 out of 5
Satui Road Fasito'o Uta
Stay at this aparthotel in Fasito'o Uta. Enjoy free Wi-Fi, free parking and breakfast (surcharge). Popular attractions Robert Louis Stevenson Museum and Papasee'a ...
10/10 Exceptional! (13 reviews)
"The host was so welcoming and approachable. He was amazing he welcome use with ilopen arms. We will definitely stay there again."

Reviewed on 6 Oct 2024

Ifiele'ele Plantation
KUKi's Retreat

KUKi's Retreat

Apia Samoa
Stay at this holiday home in Apia. Enjoy free Wi-Fi, laundry facilities and air conditioning. Popular attractions Apia Park and China Aid Arts and Culture Centre ...
10/10 Exceptional! (11 reviews)
"Beautiful home"

Reviewed on 10 July 2026

KUKi's Retreat
Cheerful Bungalow with pool!

Cheerful Bungalow with pool!

Apia Upolu
Stay at this holiday home in Apia. Enjoy free Wi-Fi, private pools and a garden. Popular attractions Apia Park and China Aid Arts and Culture Centre are located ...
9/10 Wonderful! (16 reviews)
"Everything was setup for us and anytime there were concerns they were managed quickly. Maria and the team are wonderful hosts. Highly recommend the property."

Reviewed on 28 Feb 2026

Cheerful Bungalow with pool!
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Stay near popular Upolu attractions

Cities near Upolu