An immersive and interactive space of 900 m² entirely dedicated to the world of Belgian fries and their key ingredient: the potato.
Frietmuseum Brussels is a fun, educational and delicious museum that offers a journey through the history, culture and traditions of this iconic Belgian dish. Through more than 1,600 items from the collections, vintage posters, interactive games, films and testimonies from chip shop owners, you'll discover not only the history of the potato but also how fries have evolved over time, as well as the secrets of cooking them to perfection.
Spread over three floors, the audio-guided tour (available in 11 languages) begins in Peru, the birthplace of the potato, before taking you on a journey around the world tracing the history of its cultivation in South America and Europe.

Halfway through, you will head to Frietland, a space entirely dedicated to Belgian fries. Here, traditions, folklore and tasty anecdotes reveal the full art of the Belgian fry. The tour ends with a food tasting of authentic Belgian fries, cooked to perfection. In exchange for your audio guide, you will receive a cone of fries cooked either in typical Belgian beef fat or in vegetable oil.
Visitors can capture their visit by taking photos of themselves in a chip shop, harvesting potatoes on a tractor, or posing next to XXL specialities.
Whether you're a foodie, a history buff or simply a lover of great fries, the Frietmuseum in Brussels is a must-visit destination. It celebrates a symbol of Belgian culture and reminds us that behind every crispy fry lies a fascinating storey!