What to do in Horry County, SC

The Myrtle Beach Boardwalk is an oceanfront promenade with plenty of shops, restaurants and family entertainment. It runs for 1.2 miles (1.9 kilometers), providing excellent views of the Atlantic Ocean beyond the scenic beach. Stroll down the boardwalk with your family to get a sense of the fun ambiance in Myrtle Beach.

Broadway at the Beach is an exciting entertainment emporium encircling the lovely Lake Broadway in the heart of Myrtle Beach. Drawing millions of visitors every year, this expansive complex is home to the best shops, restaurants, amusements and attractions along the Grand Strand. With a wealth of entertainment options including aquariums, mazes, an IMAX cinema, helicopter rides and go-karting, this popular destination guarantees fun for all the family and is the perfect place to retreat in hail, rain or shine.

Located in the Broadway at the Beach entertainment complex, Ripley’s Aquarium is a great destination for a fun-filled family day out. Featuring a range of aquatic environments from the Amazon Rainforest to an Indo-Pacific coral reef, as well as plenty of interactive exhibits and multimedia displays, there is more than enough for visitors to see and do. The aquarium is also home to an eclectic mix of unusual marine life, from four-eyed fish and poison dart frogs to clownfish and piranhas. If you keep your eyes peeled, you may even see a mermaid or two!

With boats passing close by as you shop and dine, North Myrtle Beach’s Barefoot Landing on the Waterway is a great place to spend some of your vacation time. Browse for necessities, luxury items and souvenirs in more than 40 boutiques and national retail stores, with an excellent selection of merchandise from which to choose. Look for designer sunglasses or beachwear, surfing gear and even Christmas items.

Sightseers, families and adventurers – head to Ocean Boulevard on Myrtle Beach to take a ride on one of the tallest observation wheels in North America. Offering sweeping picturesque views of the South Carolina coastline and the shimmering Atlantic Ocean, the SkyWheel is perfect for families, romantics, photographers and anyone else who would like a truly unforgettable Myrtle Beach experience.

Myrtle Beach State Park comprises an oceanfront maritime forest on the Grand Strand coastline. It is a serene and picturesque park that is ideal for picnicking, hiking and beachcombing. Explore some of the site’s 312 acres (126 hectares) of scenic terrain to get closer to nature.