This Italian company is certainly not shy about its name, which encircles gems, watch faces, even lighters. There are beautiful, weighty rings, pieces mixing gold with stainless steel or porcelain, as well as the lighter Lucea line. Subway: N, R, W to 5th Ave. Other location: 783 Madison Ave., between E. 66th and E. 67th Sts., Upper East Side, PHONE: 212/717-2300; Subway: 6 to 68th St./Hunter College.