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Myeongdong

This central Seoul shopping district is the place to buy quality brand products and stop for a bite to eat. 

Myeongdong is one of Seoul’s most accessible shopping districts for tourists. It’s located in the heart of the city and caters to Western tastes, with big-name brands and English-speaking staff. Big malls also stock local labels, but don’t come to Myeongdong looking for traditional Korean culture. 

The Myeongdong district is divided into five distinct areas. The main area of retail outlets is on Myeongdong Street. Sizable shopping malls such as Migliore and U-too Zone mingle with shops stocking well-known brands. Prices aren’t cheap, but you are guaranteed genuine products rather than imitations.

Two side alleys branch off to the east and west halfway up Myeongdong Street. These sell mid-range brands such as Club Monaco and Guess. 

Continue east to Myeongdong Cathedral, a rare example of Gothic-style architecture and the first cathedral in Seoul to be built from brick. The north section of Myeongdong is taken up by Central Street, home to the National Souvenir Center (another big shopping mall) and a cluster of fast-food restaurants. 

China Street is a small enclave of Chinese stores, stalls and restaurants. It’s located just behind the former Chinese Embassy. The street has a retro feel and is popular with Seoulites looking for something out of the ordinary. They also come here to enjoy spicy Shandong dishes. If you prefer to eat Korean, consider dining at one of Myeongdong’s many local restaurants and eateries. Try kalguksu (“knife noodles”) or donkas (deep-fried pork cutlets). 

Myeongdong has its own subway station on Line 4. This will get you to the south end of the district. To start from the north, go to Euljiro 1-ga. Stores tend to open mid-morning to late evening.


Guide to Exploring Myeongdong


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See all 217 Hotels in Myeongdong
AU$136
Solaria Nishitetsu Hotel Seoul Myeongdong

Solaria Nishitetsu Hotel Seoul Myeongdong

27 Myeong-dong 8-gil, Seoul
4.6
of 5, from 859 reviews
3.5 out of 5.0

This hotel is located in Seoul (Jung-gu), close to Myeongdong Cathedral, Sungnyemun Gate, and Deoksugung Palace. Also nearby are Gyeongbok Palace and Dongdaemun Market.

AU$105
Tmark Grand Hotel Myeongdong

Tmark Grand Hotel Myeongdong

52, Toegye-ro, Jung-gu, Seoul
4.3
of 5, from 518 reviews
4.5 out of 5.0

This luxury hotel is located in the heart of Seoul, walking distance from Namdaemun Market, Sungnyemun Gate, and Postal Museum of Korea. Also nearby are Seven Luck Casino Millennium Seoul Hilton Branch and Bank of Korea Museum.

AU$206
Lotte Hotel Seoul

Lotte Hotel Seoul

30, Eulji-ro, Jung-gu, Seoul
4.4
of 5, from 1,220 reviews
5.0 out of 5.0

In the midst of the central business district, the Lotte Hotel Seoul is one km (less than a mile) from several attractions such as Kyung Bok Palace and Dong Dae Moon Gate Market.

AU$75
Hotel PJ Myeongdong

Hotel PJ Myeongdong

71, Mareunnae-ro, Jung-gu, Seoul
4.2
of 5, from 1,287 reviews
4.0 out of 5.0

Situated in the Dongdaemun shopping hub, this modern Seoul hotel is 0.5 km (0.3 mi) from Korea House and 1.4 km (0.8 mi) from Dongdaemun Market. N Seoul Tower is 1.6 km (1 mi) away. Convenient access to public transportation.

AU$76
Hotel Aropa

Hotel Aropa

22, Sejong-daero 16-gil, Jung-gu, Seoul
3.9
of 5, from 486 reviews
3.5 out of 5.0

Located in the heart of Seoul, this hotel is within walking distance of Namdaemun Market, Seoul City Hall, and Deoksugung Palace. Also nearby are Lotte Department Store and Seoul Finance Center.

AU$141
L7 Myeongdong

L7 Myeongdong

137 Toegye-ro Jung-gu, Seoul
4.3
of 5, from 385 reviews
4.0 out of 5.0

This hotel is located in Seoul (Jung-gu), close to Myeongdong Cathedral, Namsan Park, and Gyeongbok Palace. Also nearby are Dongdaemun Market and Sungnyemun Gate.

KW Myeongdong

KW Myeongdong

3-8 Supyo-ro, Seoul
2.8
of 5, from 16 reviews
2.0 out of 5.0

This guesthouse is located in Seoul (Jung-gu), close to Myeongdong Cathedral, Namsan Park, and Dongdaemun Market. Also nearby are Gyeongbok Palace and N Seoul Tower.

AU$136
Royal Hotel Seoul

Royal Hotel Seoul

61, Myeongdong-gil, Jung-gu, Seoul
4.2
of 5, from 1,199 reviews
4.5 out of 5.0

This Seoul hotel is conveniently located about 0.6 km (0.4 mi) from the Lotte Department Store and the Korea House cultural complex. The N Seoul Tower and Deoksugung Palace are both 1 km (0.6 mi) away. Myeongdong Cathedral is within walking distance of the hotel.

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