It might be good for a couple or family beach getaway - not for friends for the weekend though, too far away from downtown, atlantis, and it's even a mile walk from the metro. The beach behind the buildings across the street looks nice, but costs an extra 80 Durhams per day to go onto. Other than that beach, no fun activities are offered to guests. They did help us schedule a super fun desert safari though, through the sand dunes, that included camel rides and a nice dinner! I'd choose to either stay at Atlantis or near the Burj Khalifa next time :)